opinion
Starbucks Baristas Launch 'Red Cup Rebellion'—Because $15 an Hour Doesn’t Buy Vibes
Starbucks baristas have declared war on corporate greed, turning Red Cup Day into a full-blown rebellion. Because nothing says 'festive' like labor disputes and unresolved NLRB complaints.

By Chad Evans
Published November 13, 2025 at 11:11pm

Ah yes, the annual Starbucks Red Cup Day—a sacred holiday where tech bros and basic white girls unite in their quest for overpriced, pumpkin-spiced mediocrity. But this year, the baristas have had enough. They’ve traded their aprons for picket signs, turning the corporate caffeine carnival into what they’re calling the “Red Cup Rebellion.” Because nothing says “holiday spirit” like labor disputes and unresolved NLRB complaints.
In Texas, the rebellion has hit Denton, Dallas, and Farmers Branch—because apparently, even the people slinging $7 lattes can’t afford rent in those cities. Austin, the land of “keep it weird” and “please don’t gentrify us further,” has somehow dodged the strike—for now. But with two unionized Starbucks locations (shoutout to 45th & Lamar, the unofficial capital of Austin’s existential crises), it’s only a matter of time before the baristas here realize they, too, deserve more than a free red cup and a pat on the back.
The demands? More pay (shocking), better hours (revolutionary), and for Starbucks to stop breaking labor laws (bold ask). Baristas are starting at $15 an hour, which, in Austin, buys you approximately half a avocado toast and a side of existential dread. Meanwhile, Starbucks HQ is probably sitting in a boardroom somewhere, sipping a $20 cold brew and wondering why their employees won’t just “hustle harder.”
And let’s talk about Red Cup Day itself—a day so important, Starbucks allegedly hired extra staff to “bring it to life.” Because nothing says “holiday magic” like underpaid workers handing out free cups to people who will lose them in their car by noon. The union, in a stroke of genius, decided to strike on this very day, turning Starbucks’ PR stunt into a PR nightmare. Bravo.
So, will Austin join the rebellion? Probably. Will Starbucks care? Unlikely. But hey, at least we’ll all have a front-row seat to the drama while we wait 45 minutes for a latte that’s 70% foam. Happy holidays, y’all.
