money
Starbucks Marries Meals, Mates Menu.
Starbucks imitates value menu options with a new deal: add a croissant or sandwich to your drink for $5-7.
Published June 13, 2024 at 11:45am by Mary Walrath-Holdridge
Starbucks Debuts Value Menu Alongside Fast Food Rivals
https://www.starbucks.com/offers/pairings/
Fast-food giants are bringing back value menus, and Starbucks joins the fray with its "Pairings Menu."
The Starbucks Pairings Menu:
- $5: Tall drink (hot/iced tea/coffee) + butter croissant
- $6-7: Tall drink (hot/iced tea/coffee) + breakfast sandwich ($6 for cheddar, bacon, sausage options; $7 for Impossible or double bacon)
Upgrades/customizations cost extra.
Rivals Battle for Customers:
- Wendy's: $3 breakfast combo, free nuggets via app, and promos (e.g., one-cent Jr. Bacon Cheeseburger for National Hamburger Day).
- McDonald's: Promises price cuts, $5 deals, and freebies.
- Burger King: counterpunches with its own $5 meal deal this month.
Read more: Starbucks introduces value meals with new 'Pairings Menu'