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Starbucks swaps iced coffee blend after 18 years.
Starbucks meddles with its iced coffee formula for the first time in 18 years. Will corporate profits or sales be affected by this ice cold change up? Only time will tell. Stay tuned.
Published August 14, 2024 at 3:11pm by Ahjané Forbes
Starbucks changes its iced coffee blend for the first time in over a decade. The new blend includes sun-dried Latin American coffees, minus the classic syrup, plus notes of malted milk chocolate and brown sugar.
"Starbucks iced coffee is now made with a blend of sun-dried Latin American coffees... In addition, Starbucks will now serve their iced coffee unsweetened... The new iced coffee blend also features malted milk chocolate and brown sugar." - Starbucks Spokesperson
The change took effect on May 7 with the launch of their summer menu. Despite mixed reactions on social media, the shift towards unsweetened options reflects customer preferences, as many were already customizing their orders without syrup.
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Read more: Have you noticed? Starbucks changed its iced coffee blend for the first time in 18 years